Casper Sleep Symposium
Agency: Imprint Projects
2016
Agency: Imprint Projects
2016
![](https://freight.cargo.site/t/original/i/28472e186903ca765efc874be5a3f9ecce2144141ab11ee6669ebdba019461a4/CSS_227_SB_CrowdOutsideVenue.jpg)
![](https://freight.cargo.site/t/original/i/f394a322649027fc6995a636bf34c8d49006f600fb221a3e2a271e53a23deebd/Poster_CSS_Casper_160808-1.jpg)
![](https://freight.cargo.site/t/original/i/c5823c32510f73cdaf04c6d21c15d6451c61f0ca156740bf7527546e5c98a6e0/Casper_Sleep_Symposium_CarloMirarchi_ReggieWatts_MIchaelRapaport.jpg)
![](https://freight.cargo.site/t/original/i/909a35a8458fd3638f2d269a8ead2ef57f6a260efec8dae4f402577cedc40f9e/CSS_259_SB_Simulcast.jpg)
![](https://freight.cargo.site/t/original/i/932d53c7105dbc932dc53af7ff2d2a5c06af474ce9ac80583e2669b2c5216e95/CSS_246_SB_AriannaKeynote_Crowd.jpg)
![](https://freight.cargo.site/t/original/i/14e77ba8159e6a20bce8a5c75d538ac2b0c0dfbb189b36b6345dd72cb264c9f6/CSS_290_SB_talentengagement.jpg)
![](https://freight.cargo.site/t/original/i/32f49613fa97c6159a041baa5284cb01069df2f8d25f4df8e5fc1fd79995e6be/CSS_258_SB_artinstallation.jpg)
Working as senior producer and programmer at Imprint Projects, we partnered with Casper on a Sleep Symposium with a keynote by Arianna Huffington, panel discussions exploring the cultural, economic and social dimensions of sleep, as well as a presentation of Sean Monahan’s (K-Hole) white paper on “slowave”. The daylong event brought together cultural and media figures across science, entertainment, art, hospitality and design, and was rounded out with interactive activities including dream interpretations, a virtual reality journey, and dance party with St. Lucia.
One-day live and streamed event featured an interdisciplinary program of 18 high-profile speakers and creators including comedian Reggie Watts, artist and cyborg Neil Harbisson, designer Steven Alan, chef Carlo Mirarchi, Arianna Huffington, and more.
The event boosted brand awareness with 15K+ unique visitors to the streamed online broadcast, 300+ influencer attendees, and generated public and press buzz with 950K+ social media impressions, 70M+ media impressions, and 12 press articles.
Press
+ Huffington Post
+ New York Magazine | The Cut
+ Time Out New York
One-day live and streamed event featured an interdisciplinary program of 18 high-profile speakers and creators including comedian Reggie Watts, artist and cyborg Neil Harbisson, designer Steven Alan, chef Carlo Mirarchi, Arianna Huffington, and more.
The event boosted brand awareness with 15K+ unique visitors to the streamed online broadcast, 300+ influencer attendees, and generated public and press buzz with 950K+ social media impressions, 70M+ media impressions, and 12 press articles.
Press
+ Huffington Post
+ New York Magazine | The Cut
+ Time Out New York
![](https://freight.cargo.site/t/original/i/c3bf41f7062a9b982f1aa92e3b2e29d630d2048e07108795b0cb5ec02bf1a020/Website_Casper_GIF_160805-1.gif)
![](https://freight.cargo.site/t/original/i/edd79722291e3d2e792f58894a84f5ee658cf34f7c56cfc8c5bf89a3c5a43676/ProgramPamphlet_VIP_Casper_SleepSymposium_160413_FORPRINTER_Page_1Cover.png)
![](https://freight.cargo.site/t/original/i/221c8ce492b216eee542f58083c6e6a24dc08fa0907f327107f1d8049787e0a5/ProgramPamphlet_VIP_Casper_SleepSymposium_160413_FORPRINTER_Page_1.png)